Source:www.arrivacard.com

There's tremendous competition among banks and other financial institutions for customers, because there's a fortune to be made in fees and interest on credit cards and loans.

It seems that nary a week goes by that a couple of banks don't announce a merger or some other form of partnership and the amount of bank related junk mail that I receive would lead one to believe that I actually have some serious money.

I wish that was the case.

Well the latest ploy to attract credit card customers to the world of co-branding is the announcement of the new "Arriva" casino credit card.

Ready to apply?